Dell acquiring Force10

What do you think of Dell acquiring Force10? My first reaction was surprise, very surprised.

I was in the middle of a conversation with a friend when the RSS feed popped up in front of me – “Dell acquiring Force10″! I cut that conversation short to read the rest of the details … wow, that’s a good buy!

With all the rumors flying around that Brocade was the most obvious choice, Force10 was out of the blue for me. As the euphoria settled down, I thought Dell had made a very smart move. Brocade, unfortunately, is still pretty much a Fibre Channel company, with 75% of its business relying heavily on Fibre Channel and FCoE. Even though Brocade has Foundry now, Brocade has not strongly asserted itself as an front runner and innovator of 10Gigabit Ethernet.

Meanwhile, Force10 has been a up-and-coming force (pun intended) to be reckon with, strengthening its position as a 10GbE player in the market. And with 10GbE now, and 40GbE or 100GbE coming in the next 2-3 years, Force10 will be riding the wave of the future. Dell can only benefit from that momentum.

Dell has been very, very aggressive to push itself into the enterprise storage space. From its acquisition of EqualLogic in 2007, to Exanet, Ocarina and Compellent last year, there is no doubt that Dell wants this space badly.

The first challenge for Dell is to put its story together and convince the customers that they are no longer Dell, the PC/laptop direct seller, but a formidable company capable of providing enterprise solutions, services and support.

The second challenge, and even bigger one, is itself; its culture of changing mindset. The game has changed; the rule has change. The enterprise is a totally different ballgame. Is Dell ready? Is Dell ready to change itself?

Maybe the Force(10) be with Dell!

About cfheoh

I am a technology blogger with 20+ years of IT experience. I write heavily on technologies related to storage networking and data management because that is my area of interest and expertise. I introduce technologies with the objectives to get readers to *know the facts*, and use that knowledge to cut through the marketing hypes, FUD (fear, uncertainty and doubt) and other fancy stuff. Only then, there will be progress. I am involved in SNIA (Storage Networking Industry Association) and as of October 2013, I have been appointed as SNIA South Asia & SNIA Malaysia non-voting representation to SNIA Technical Council. I was previously the Chairman of SNIA Malaysia until Dec 2012. I have recently joined Hitachi Data Systems as an Industry Manager for Oil & Gas in Asia Pacific. The position does not require me to be super-technical (which is what I love) but it helps develop another facet of my career, which is building communities and partnership. I think this is crucial and more wholesome than just being technical alone. Given my present position, I am not obligated to write about HDS and its technology, but I am indeed subjected to Social Media Guidelines of the company. Therefore, I would like to make a disclaimer that what I write is my personal opinion, and mine alone. Therefore, I am responsible for what I say and write and this statement indemnify my employer from any damages.
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