Tag Archives: NetApp

Swiss army of data management

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Back in 2000, before I joined NetApp, I bought one of my first storage technology books. It was “The Holy Grail of Data Storage Management” by Jon William Toigo. The book served me very well, because it opened up my eyes about the storage networking and data management world.

I mean, I have been doing storage for 7 years before the year 2000, but I was an implementation and support engineer. I installed my first storage arrays in 1993, the trusty but sometimes odd, SPARCstorage Array 1000. These “antiques” were running 0.25Gbps Fibre Channel, and that nationwide bank project gave me my first taste and insights of SAN. Point-to-point, but nonetheless SAN.

Then at Sun from 1997-2000, I was implementing the old Storage Disk Packs with FastWide SCSI, moving on to the A5000 Photons (remember these guys?) and was trained on the A7000, Sun’s acquisition of Encore way back in the late nineties. Then there was “Purple”, the T300s which I believe came from the acquisition of MaxStrat.

The implementation and support experience was good but my world opened up when I joined NetApp in mid-2000. And from the Jon Toigo’s book, I learned one of the most important lessons that I have carried with me till this day – “Data Storage Management is 3x more expensive that the data storage equipment itself“. Given the complexity of the data today compared to the early 2000s, I would say that it is likely to be 4-5x more expensive.

And yet, I am still perplexed that many customers and prospects still cannot see the importance and the gravity of data storage management, and more precisely, data management itself.

A couple of months ago, I had to opportunity to work on an RFP for project in Singapore. The customer had thousands of tapes storing digital media files in addition to tens of TBs running on IBM N-series storage (translated to a NetApp FAS3xxx). They wanted to revamp their architecture, and invited several vendors in Singapore to propose. I was working for a friend, who is an EMC reseller. But when I saw that tapes figured heavily in their environment, and the other resellers were proposing EMC Isilon and NetApp C-Mode, I thought that these resellers were just trying to stuff a square peg into a round hole. They had not addressed the customer’s issues and problems at all, and was just merely proposing storage for the sake of storage capacity. Sure, EMC Isilon is great for the media and entertainment business, but EMC Isilon is not the data management solution for this customer’s situation. Neither was NetApp with the C-Mode solution.

What the customer needed to solve was a data management solution, one that involved

  • Single namespace for video editors and programmers, regardless of online disk storage or archived tape storage
  • Transparent and automated storage tiering and addressing the value of the data to the storage media
  • A backup tier which kept a minimum 2 recent copies for file restoration in case of disasters
  • An archived tier which they could share with their counterparts in other regions
  • A transparent replication tier which would allow them to implement a simplified disaster recovery mechanism with their counterparts in Japan and China

And these were the key issues that needed to be addressed, not the scale-out, usual snapshot mechanism. These features are good for a primary, production storage infrastructure, but this customer’s business operations had about 70-80% data and files which were offline in tapes. I took the liberty to advise my friend to look into Quantum StorNext, because the solution could solve the business problem NOT solving it from an IT point of view. Continue reading →

The reports are out!

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It’s another quarter and both Gartner and IDC reports on disk storage market are out.

What does it take to slow down EMC, who is like a behemoth beast mowing down its competition? EMC, has again tops both the charts. IDC Worldwide Disk Storage Tracker for Q1 of 2012 puts EMC at 29.0% of the market share, followed by NetApp at 14.1%, and IBM at 11.4%. In fourth place is HP with 10.2% and HDS is placed fifth with 9.4%.

In the Gartner report, EMC has the lead of 32.5%, followed by NetApp at 12.7% and IBM with 11.0%. HDS held fourth place at 9.5% and HP is fifth with 9.0%. Continue reading →

Xtreme future?

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EMC acquisition of XtremIO sent shockwaves across the industry. The news of the acquisition, reported costing EMC USD$430 million can be found here, here and here.

The news of EMC’s would be acquisition a few weeks ago was an open secret and rumour has it that NetApp was eyeing XtremIO as well. Looks like EMC has beaten NetApp to it yet again.

The interesting part was of course, the price. USD$430 million is a very high price to pay for a stealthy, 2-year old company which has 2 rounds of funding totaling USD$25 million. Why such a large amount?

XtremIO has a talented team of engineers; the notable ones being Yaron Segev and Shahar Frank. They have their background in InfiniBand, and Shahar Frank was the chief architect of Exanet scale-out NAS (which was acquired by Dell). However, as quoted by 451Group, XtremeIO is building an all-flash SAN array that “provides consistently high performance, high levels of flash endurance, and advanced functionality around thin provisioning, de-dupe and space-efficient snapshots“.

Furthermore, XtremeIO has developed a real-time inline deduplication engine that does not degrade performance. It does this by spreading the write I/Os over the entire array. There is little information about this deduplication engine, but I bet XtremIO has developed a real-time, inherent deduplication file system that spreads all the I/Os to balance the wear-leveling as well as having scaling performance. I bet XtremIO will dedupe everything that it stores, has a B+ tree, copy-on-write file system with a super-duper efficient hashing algorithm for address mapping (pointers) with this deduplication file system. Ok, ok, I am getting carried away here, because it is likely that I will be wrong, but I can imagine, can’t I? Continue reading →

Gartner WW ECB 4Q11

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The Gartner Worldwide External Controller Based Disk Storage market numbers were out last night, and perennially follows IDC Disk Storage System Tracker.

The numbers posted little surprise, after a topsy-turvy year for vendors like IBM, HP and especially NetApp. Overall, the positions did not change much, but we can see that the 3 vendors I mentioned are facing very challenging waters ahead. Here’s a look at the overall 2011 numbers:

EMC is unstoppable, and gaining 3.6% market share and IBM lost 0.2% market share despite having strong sales with their XIV and StorWize V7000 solutions. This could be due to the lower than expected numbers from their jaded DS-series. IBM needs to ramp up.

HP stayed stagnant, even though their 3PAR numbers have been growing well. They were hit by poor numbers from the EVA (now renumbered as P6000s), and surprisingly their P4000s as well. Looks like they are short-lefthanded (pun intended) and given the C-level upheavals it went through in the past year, things are not looking good for HP.

Meanwhile, Dell is unable to shake off their EMC divorce alimony, losing 0.8% market share. We know that Dell has been pushing very, very hard with their Compellent, EqualLogic, and other technologies they acquired, but somehow things are not working as well yet.

HDS has been the one to watch, with its revenue numbers growing in double digits like NetApp and EMC. Their market share gain was 0.6%, which is very good for HDS standards. NetApp gained 0.8% market share but they seem vulnerable after 2 poor quarters.

The 4th quarter for 2011 numbers are shown below:

I did not blog about IDC QView numbers, which reports the storage software market share but just to give this entry a bit of perspective from a software point of view. From the charts of The Register, EMC has been gaining marketshare at the expense of the rest of the competitors like Symantec, IBM and NetApp.

Tabulated differently, here’s another set of data:

On all fronts, EMC is firing all cylinders. Like a well-oiled V12 engine, EMC is going at it with so much momentum right now. Who is going to stop EMC?

Chink in NetApp MetroCluster?

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Ok, let me clear the air about the word “Chink” (before I get into trouble), which is not racially offensive unlike the news about ESPN having to fire 2 of their employees for using the word “Chink” on Jeremy Lin.  According to my dictionary (Collins COBUILD), chink is a very narrow crack or opening on a surface and I don’t really know the derogatory meaning of “chink” other than the one in my dictionary.

I have been doing a spot of work for a friend who has just recently proposed NetApp MetroCluster. When I was at NetApp many years ago, I did not have a chance to get to know more about the solution, but I do know of its capability. After 6 years away, coming back to do a bit of NetApp was fun for me, because I was always very comfortable with the NetApp technology. But NetApp MetroCluster, and in this opportunity, NetApp Fabric MetroCluster presented me an opportunity to get closer to the technology.

I have no doubt in my mind, this is one of the highest available storage solutions in the market, and NetApp is not modest about beating its own drums. It touts “No SPOF (Single Point of Failure“, and rightly so, because it has put in all the right plugs for all the points that can fail.

NetApp Fabric MetroCluster is a continuous availability solution that stretches over 100km. It is basically a NetApp Cluster with mirrored storage but with half of  its infrastructure mirror being linked very far apart, over Fibre Channel components and dark fiber. Here’s a diagram of how NetApp Fabric Metrocluster works for a VMware FT (Fault Tolerant) environment.

There’s a lot of simplicity in the design, because when I started explaining it to the prospect, I was amazed how easy it was to articulate about it, without all the fancy technical jargons or fuzz. I just said … “imagine a typical cluster, with an interconnect heartbeat, and the storage are mirrored. Then imagine the 2 halves are being pulled very far apart … That’s NetApp Fabric MetroCluster”. It was simply blissful.

But then there were a lot of FUDs (fear, uncertainty, doubt) thrown in by the competitor, feeding the prospect with plenty of ammunition. Yes, I agree with some of the limitations, such as no SATA support for now. But then again, there is no perfect storage solution. In fact, Chris Mellor of The Register wrote about God’s box, the perfect storage, but to get to that level, be prepared to spend lots and lots of money! Furthermore, once you fix one limitation or bottleneck in one part of the storage, it introduces a few more challenges here and there. It’s never ending!

Side note: The conversation triggered the team to check with NetApp for SATA support in Fabric MetroCluster. Yes, it is already supported in ONTAP 8.1 and the present version is 8.1RC3. Yes, SATA support will be here soon. 

More FUDs as we went along and when I was doing my research, some HP storage guys on the web were hitting at NetApp MetroCluster. Poor HP! If you do a search of NetApp MetroCluster, I am sure you will come across these 2 HP blogs in 2010, deriding the MetroCluster solution. Check out this and the followup on the first blog. What these guys chose to do was to break the MetroCluster apart into 2 single controllers after a network failure, and attack it from that level.

Yes, when you break up the halves, it is basically a NetApp system with several single point of failure (SPOF). But then again, who isn’t? Almost every vendor’s storage will have some SPOFs when you break the mirror.

Well, I can tell you is, the weakness of NetApp MetroCluster is, it’s not continuous data protection (CDP). Once your applications have written garbage on one volume, the garbage is reflected on the mirrored volume. You can’t roll back and you live with the data corruption. That is why storage vendors, including NetApp, offer snapshots – point-in-time copies where you can roll back to the point before the data corruption occurred. That is why CDP gives the complete granularity of recovery in every write I/O and that’s something NetApp does not have. That’s NetApp’s MetroCluster weakness.

But CDP is aimed towards data recovery, NOT data availability. It is focused on customers’ whose requirements are ability to get the data back to some usable state or form after the event of a disaster (big or small), while the MetroCluster solution is focused on having the data available all the time. They are 2 different set of requirements. So, it depends on what the customer’s requirement is.

Then again, come to think of it, NetApp has no CDP technology of their own … isn’t it?

IDC 4Q11 Tracker numbers are in

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It was a challenging 2011 but the tremendous growth of data continues to spur the growth of storage. According to IDC in its latest Worldwide Quarterly Disk Storage Systems Tracker, the storage market grew a healthy 7.7% in factory revenues, and the total disk storage capacity shipped was 6,279 petabytes, up 22.4% year-on-year! What Greg Schulz once said was absolutely true. “There is no recession in storage” 

Let’s look at the numbers. Overall, the positions of the storage vendors did not change much, but to me, the more exciting part is the growth quarter over quarter.

EMC and NetApp continue to post double digit growth perennially, with 25.9% and 16.6% respectively. Once again, taking market share from HP and others. HP, with the upheaval that is going on right now throughout the organization, got hit badly with a decline of 3.8%, while IBM held ground of 0.0%. And a data growth of 0.0% when the data growth is at more than 20% is not good, not good at all.

HDS, continuing its momentum with a good story, took a decent 11.6% and a fantastic number from HDS’s perspective. I have been out with my HDS buddies and I can feel their excitement and energy that I have never seen before. And that is a good indicator of the innovation and new technology that is coming out from HDS. They just need to work on their marketing and tell the industry more about what they are doing. Japanese can be so modest.

From the report, 2 things peeved me.

  • IDC reports that NetApp and HP are *tied* at 3rd. This does not make any sense at all! How can they be tied when NetApp has double digit growth, 11.2% market share and a revenue of USD$734 million while HP has negative growth, 10.3% market share and USD$677 million revenue? The logic boggles my mind!
  • They lumped Dell and Oracle into others! And others had a -1.4% growth. I am eager to find out how these 2 companies are doing, especially Dell who has been touting superb growth with their storage story.

Meanwhile, in TOTAL, here’s the table for the Total Worldwide Disk Storage Market share for 4Q11.

Numbers don’t lie. HP and IBM, in both 2nd and 3rd place respectively, are not in good shape. Negative growth in an upward trending market spells more trouble in the long run, and they had better buck up.

In this table, Dell gained and went up to #4 ahead of NetApp and from the look of things, Dell is doing all the right things to make sure that their storage market story is gelling together. Kudos! In fact, NetApp’s position and perception in the last 2-3 quarters have been shaky with Dell and HDS breathing down its neck. There isn’t likely to be significant dent to NetApp by HDS or Dell at this point in time, but having been the “the little engine that could” (that’s what I used to call NetApp) for the last few years, NetApp seems to be losing a bit of the extra “ooomph” that has excited the market in the past.

Lastly, I just want to say that my comments are based on the facts and figures in the tables published by IDC. I remember the last time I commented with the same approach, buddies of mine in the industry disagreed with me, saying that each of them are doing great in the Malaysian or South East Asian market.

Sorry guys, I blog I was see and I welcome you to take me to your sessions to let me know how well you are doing here. I would be glad to write more about it. (Hint, hint).

 

Oracle Bested the Best in Quality

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I have been an avid reader of SearchStorage Storage magazine for many years now and have been downloading their free PDF copy every month. Quietly snugged at the end of January 2012’s issue, there it was, the Storage magazine 6th annual Quality Awards for NAS.

I was pleasantly surprised with the results because in the previous annual awards, it would dominated by NetApp and EMC but this time around, a dark horse has emerged. It is Oracle who took top honours in both the Enterprise and the Mid-range categories.

The awards are the result of Storage Magazine’s survey and below is an excerpt about the survey:

 

In both categories covering the Enterprise and the Mid-Range, the overall ratings are shown below:

 

 

Surprised? You bet because I was.

The survey does not focus on speeds and feeds or comparing scalability or performance. Rather, the survey focuses on the qualitative aspects of the NAS products. There were many storage vendors who were part of the participation lists but many did not qualify to be make a dent of what the top 6 did. Here’s a list of the vendors surveyed:

 

The qualitative aspects of the survey focused on 5 main areas:

  • Sales force competency
  • Initial Quality
  • Product Features
  • Product Reliability
  • Technical Support

In each of the 5 main areas, customers were asked a series of questions. Here is a breakdown of those questions of each area.

Sales Force Competency

  1. Are the sales force knowledgeable about their products and their customer’s industries?
  2. How flexible are their sales effort?
  3. How good are they keeping the customer’s interest levels up?

Initial Product Quality

  1. Does the product need little or no vendor intervention?
  2. Ease of installation and ease of use
  3. Good value for money
  4. Reasonable requirement from Professional Service or needing little Professional Service
  5. Installation without defects
  6. Getting it right the first time

Product Features

  1. Storage management features
  2. Mirroring features
  3. Capacity scaling features
  4. Interoperable with other vendor’s products
  5. Remote replication features
  6. Snapshotting features

Product Reliability

  1. Vendor provide comprehensive upgrading procedures
  2. Ability to meet Service Level Agreement (SLA)
  3. Experiences very little downtime
  4. Patches applied non-disruptively

Technical Support

  1. Taking ownership of the customer’s problem
  2. Timely problem resolution and technical advice
  3. Documentation
  4. Vendor supplies support contractually as specified
  5. Vendor’s 3rd party partners are knowledgeable
  6. Vendor provide adequate training

These are some of the intangibles that customers are looking for when they qualify the NAS solutions from vendors. And the surprising was Oracle just became something to be reckoned with, backed by the strong legacy of customer-centric focus of Sun and StorageTek. If this is truly happening in the US, then kudos to Oracle for maximizing the Sun-Storagetek enterprise genes to put their NAS products to be best-of-breed.

However, on the local front, it seems to me that Oracle isn’t doing much justice to the human potential they have inherited from Sun. A little bird has told me that they got rid of some good customer service people in Malaysia and Singapore just last month and more could be on the way in 2012. All this for the sake of meeting some silly key performance indices (KPIs) of being measured by tasks per day.

The Sun people that I know here in Malaysia and Singapore are gurus who has gone through the fire and thrived and there is no substitute for quality. Unfortunately, in Oracle, it’s all about numbers, whether it is sales or tasks per day.

Well, back to the survey. And of course, the final question would be, “Is the product good enough that you would buy it again?” And the results are …

 

Good for Oracle in the US but the results do not fully reflect what’s on the ground here in Malaysia, which is more likely dominated by NetApp, HP, EMC and IBM.

Primary Dedupe where are you?

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I am a bit surprised that primary storage deduplication has not taken off in a big way, unlike the times when the buzz of deduplication first came into being about 4 years ago.

When the first deduplication solutions first came out, it was particularly aimed at the backup data space. It is now more popularly known as secondary data deduplication, the technology has reduced the inefficiencies of backup and helped sparked the frenzy of adulation of companies like Data Domain, Exagrid, Sepaton and Quantum a few years ago. The software vendors were not left out either. Symantec, Commvault, and everyone else in town had data deduplication for backup and archiving.

It was no surprise that EMC battled NetApp and finally won the rights to acquire Data Domain for USD$2.4 billion in 2009. Today, in my opinion, the landscape of secondary data deduplication has pretty much settled and matured. Practically everyone has some sort of secondary data deduplication technology or solution in place.

But then the talk of primary data deduplication hardly cause a ripple when compared a few years ago, especially here in Malaysia. Yeah, the IT crowd is pretty fickle that way because most tend to follow the trend of the moment. Last year was Cloud Computing and now the big buzz word is Big Data.

We are here to look at technologies to solve problems, folks, and primary data deduplication technology solutions should be considered in any IT planning. And it is our job as storage networking professionals to continue to advise customers about what is relevant to their business and addressing their pain points.

I get a bit cheesed off that companies like EMC, or HDS continue to spend their marketing dollars on hyping the trends of the moment rather than using some of their funds to promote good technologies such as primary data deduplication that solve real life problems. The same goes for most IT magazines, publications and other communications mediums, rarely giving space to technologies that solves problems on the ground, and just harping on hypes, fuzz and buzz. It gets a bit too ordinary (and mundane) when they are trying too hard to be extraordinary because everyone is basically talking about the same freaking thing at the same time, over and over again. (Hmmm … I think I am speaking off topic now .. I better shut up!)

We are facing an avalanche of data. The other day, the CEO of Nexenta used the word “data tsunami” but whatever terms used do not matter. There is too much data. Secondary data deduplication solved one part of the problem and now it’s time to talk about the other part, which is data in primary storage, hence primary data deduplication.

What is out there?  Who’s doing what in term of primary data deduplication?

NetApp has their A-SIS (now NetApp Dedupe) for years and they are good in my books. They talk to customers about the benefits of deduplication on their FAS filers. (Side note: I am seeing more benefits of using data compression in primary storage but I am not going to there in this entry). EMC has primary data deduplication in their Celerra years ago but they hardly talk much about it. It’s on their VNX as well but again, nobody in EMC ever speak about their primary deduplication feature.

I have always loved Ocarina Networks ECO technology and Dell don’t give much hoot about Ocarina since the acquisition in  2010. The technology surfaced a few months ago in Dell DX6000G Storage Compression Node for its Object Storage Platform, but then again, all Dell talks about is their Fluid Data Architecture from the Compellent division. Hey Dell, you guys are so one-dimensional! Ocarina is a wonderful gem in their jewel case, and yet all their storage guys talk about are Compellent  and EqualLogic.

Moving on … I ought to knock Oracle on the head too. ZFS has great data deduplication technology that is meant for primary data and a couple of years back, Greenbytes took that and made a solution out of it. I don’t follow what Greenbytes is doing nowadays but I do hope that the big wave of primary data deduplication will rise for companies such as Greenbytes to take off in a big way. No thanks to Oracle for ignoring another gem in ZFS and wasting their resources on pre-sales (in Malaysia) and partners (in Malaysia) that hardly know much about the immense power of ZFS.

But an unexpected source coming from Microsoft could help trigger greater interest in primary data deduplication. I have just read that the next version of Windows Server OS will have primary data deduplication integrated into NTFS. The feature will be available in Windows 8 and the architectural view is shown below:

The primary data deduplication in NTFS will be a feature add-on for Windows Server users. It is implemented as a filter driver on a per volume basis, with each volume a complete, self describing unit. It is cluster aware, and fully crash consistent on all operations.

The technology is Microsoft’s own technology, built from scratch and will be working to position Hyper-V as an strong enterprise choice in its battle for the server virtualization space with VMware. Mind you, VMware already has a big, big lead and this is just something that Microsoft must do-or-die to keep Hyper-V playing catch-up. Otherwise, the gap between Microsoft and VMware in the server virtualization space will be even greater.

I don’t have the full details of this but I read that the NTFS primary deduplication chunk sizes will be between 32KB to 128KB and it will be post-processing.

With Microsoft introducing their technology soon, I hope primary data deduplication will get some deserving accolades because I think most companies are really not doing justice to the great technologies that they have in their jewel cases. And I hope Microsoft, with all its marketing savviness and adeptness, will do some justice to a technology that solves real life’s data problems.

I bid you good luck – Primary Data Deduplication! You deserved better.

“Ugly Yellow Box” bought by private equity firm

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Security is BIG business, probably even bigger than storage and with more “sex” appeal and pazzazz! My friends are owners of 2 of the biggest security distributors in town, so I know. I am not much of a security guy, but I reason I write about Bluecoat is that this company has something close to my heart.

In the early 2000, NetApp used to have a separate division that is not storage. They have a product called NetCache, which is a web proxy solution. It was a pretty decent product and one of the competitors we frequently encounter on the field was an “ugly yellow box” called CacheFlow. Whenever we see an “ugly yellow box” in a rack, we will immediately know that it was a CacheFlow box. NetApp competed strongly with Cache Flow, partly because their CEO and founder, Brian NeSmith, as we NetAppians were told, was ex-NetApp. And there was some animosity between Brian and NetApp, up to the point that I recalled NetApp’s CEO then, Dan Warmenhoven, declaring that “NetApp will bury CacheFlow!“, or something of that nature. At that point, in the circa of 2001-2002, CacheFlow was indeed in a bit of a rut as well. They suffered heavy losses and was near bankcruptcy. A old news from Forbes confirmed Brian NeSmith’s near-bankcruptcy adventure.

 

CacheFlow survived the rut, changed their name to Bluecoat Systems, and changed their focus from Internet caching to security. Know why they are know as “Bluecoat”? They are the policemen of the Internet, and policemen are men in blue coats. I found an old article from Network World about their change.  And they decided not to paint their boxes yellow anymore. 😉

 

Eventually, it was CacheFlow who triumphed over NetApp. And the irony was NetApp eventually sold the NetCache unit and its technology to BlueCoat in 2006. And hence, that my account of the history of Bluecoat.

Yesterday, Bluecoat was on the history books again, but for a better reason. A private equity firm, Thoma Bravo, has put in USD$1.3 billion to acquire Bluecoat. News here and here.

Have a happy Sunday 😀

Gartner 3Q2011 WW ECB Disk Storage Market

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Just after IDC released their numbers of their worldwide Disk Storage System Tracker (Read my blog) 10 days ago, Gartner released their Worldwide External Controller Based (ECB) Disk Storage Market report for Q3 of 2011.

The storage market remains resilient (for now) and growing 10.4% in terms of revenue, despite the hard economic conditions. The table below shows the top 7 storage vendors and their relation to their Q2 numbers.

 

EMC remained at the top and gained a massive 3.6% jump in market share. Looks like they are firing all cylinders and chugging like an unstoppable steam train. IBM gained 0.1% in second place as its stable of DS8000, XIV and Storewize V7000 is taking shape. Even though IBM has been holding steadily, I still think that their present storage lineup is staggered and lacks that seamless upgrade path for their customers.

NetApp, which I always terms as the “little engine that could”, is slowing down. They were badly hit in the last quarter, delivering lower than expected revenue numbers according to the analysts. Their stock took a tumble too. As quoted by Gartner, “NetApp’s third-quarter results reflect an overdependence on a few large customers, limited geographic coverage in high-growth countries and increased competition from Dell, EMC, HP and IBM in the midrange modular ECB disk array market segment.”

I wrote in my recent blog, that NetApp has to start evolving from a pure-play storage vendor into a total storage and data management solution vendor. The recent rumours of NetApp’s interests in Commvault and Quantum should make a lot of sense if NetApp decides to make that move. Come on, NetApp! What are you waiting for?

HP came back strong in this report. They are in 4th place with 10.4% market share and hot on NetApp’s heels. After many months of nonsensical madness – Leo Apotheker firing, trying to ditch the PC business, the killing of WebOS tablet, the very public Oracle-HP spat – things are beginning to settle a bit under their new CEO, Meg Whitman. In a recent HP Discover conference in Vienna, it was reported that the HP storage team is gung-ho of what they have in their arsenal right now. They called it “The 4 Jewels of HP Storage Crown” which includes 3PAR, Ibrix, StoreOnce and LeftHand. They also leap-frogged over HDS and Dell in the recent Gartner Magic Quadrant (See below).

Kudos to HP and team.

HDS seems to be doing well, and so is Dell. But the Gartner numbers tell a different story. HDS, lost market share and now shares 7.8% market share with Dell. Dell, despite its strong marketing on Compellent, could not make up its loss after breaking off with EMC.

Fujitsu and Oracle completes the line up.

My conclusion: HP and IBM are coming back; EMC is well and far ahead of everyone else; NetApp has to evolve; Dell still lacking in enterprise storage savviness despite having good technology; No comments about HDS.