The Currency to grow Decentralized Storage

Unless you have been living under a rock in the past months, the fervent and loud, but vague debates of web3.0 have been causing quite a scene on the Internet. Those tiny murmurs a few months ago have turned into an avalanche of blares and booms, with both believers and detractors crying out their facts and hyperboles.

Within the web3.0, decentralized storage technologies have been rising to a crescendo. So many new names have come forth into the decentralized storage space, most backed by blockchain and incentivized by cryptocurrencies and is putting the 19th century California Gold Rush to shame.

At present, the decentralized storage market segment is fluid, very vibrant and very volatile. Being the perennial storage guy that I am, I would very much like the decentralized storage to be sustainably successful but first, it has to make sense. Logic must prevail before confidence follows.

Classic “Crossing the Chasm”

To understand this decentralization storage chaos, we must understand where it is now, and where it is going. History never forgets to teach us of the past to be intelligible in the fast approaching future.

I look to this situation as a classic crossing the chasm case. This Crossing the Chasm concept was depicted in Geoffrey Moore’s 1991 book of the same name. In his book, he spoke well about the Technology Adoption Cycle that classifies and demonstrates the different demographics and psychological progression (and regression) of how a technology is taken to mainstream.

Geoffrey Moore’s Crossing the Chasm Technology (Disruption) Adoption Cycle

As a new technology enters the market, the adoption is often fueled by the innovators, the testers, the crazy ones. It progresses and the early adopters set in. Here we get the believers, the fanatics, the cults that push the envelope a bit further, going against the institutions and the conventions. This, which is obvious, describes the early adopter stage of the decentralized storage today.

Like all technologies, it has to go mainstream to be profitable and to get there, its value to the masses must be well defined to be accepted. This is the market segment that decentralized storage must move to, to the early majority stage. But there is a gap, rightly pointed out and well defined by Geoffrey Moore. The “Chasm“. [ Note: To read about why the chasm, read this article ].

So how will decentralized storage cross the chasm to the majority of the market?

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Rethinking data processing frameworks systems in real time

“Row, row, row your boat, gently down the stream…”

Except the stream isn’t gentle at all in the data processing’s new context.

For many of us in the storage infrastructure and data management world, the well known framework is storing and retrieve data from a storage media. That media could be a disk-based storage array, a tape, or some cloud storage where the storage media is abstracted from the users and the applications. The model of post processing the data after the data has safely and persistently stored on that media is a well understood and a mature one. Users, applications and workloads (A&W) process this data in its resting phase, retrieve it, work on it, and write it back to the resting phase again.

There is another model of data processing that has been bubbling over the years and now reaching a boiling point. Still it has not reached its apex yet. This is processing the data in flight, while it is still flowing as it passes through processing engine. The nature of this kind of data is described in one 2018 conference I chanced upon a year ago.

letgo marketplace processing numbers in 2018

  • * NRT = near real time

From a storage technology infrastructure perspective, this kind of data processing piqued my curiosity immensely. And I have been studying this burgeoning new data processing model in my spare time, and where it fits, bringing the understanding back into the storage infrastructure and data management side.

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Storage Elephant Compute Birds

Data movement is expensive. Not just costs, but also latency and resources as well. Thus there were many narratives to move compute closer to where the data is stored because moving compute is definitely more economical than moving data. I borrowed the analogy of the 2 animals from some old NetApp® slides which depicted storage as the elephant, and compute as birds. It was the perfect analogy, because the storage is heavy and compute is light.

“Close up of a white Great Egret perching on top of an African Elephant aa Amboseli national park, Kenya”

Before the animals representation came about I used to use the term “Data locality, Data Mobility“, because of past work on storage technology in the Oil & Gas subsurface data management pipeline.

Take stock of your data movement

I had recent conversations with an end user who has been paying a lot of dollars keeping their “backup” and “archive” in AWS Glacier. The S3 storage is cheap enough to hold several petabytes of data for years, because the IT folks said that the data in AWS Glacier are for “backup” and “archive”. I put both words in quotes because they were termed as “backup” and “archive” because of their enterprise practice. However, the face of their business is changing. They are in manufacturing, oil and gas downstream, and the definitions of “backup” and “archive” data has changed.

For one, there is a strong demand for reusing the past data for various reasons and these datasets have to be recalled from their cloud storage. Secondly, their data movement activities still mimicked what they did in the past during their enterprise storage days. It was a classic lift-and-shift when they moved to the cloud, and not taking stock of  their data movements and the operations they ran on these datasets. Still ongoing, their monthly AWS cost a bomb.

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Don’t go to the Clouds. Come back!

Almost in tandem last week, Nutanix™ and HPE appeared to have made denigrated comments about Cloud First mandates of many organizations today. Nutanix™ took to the annual .NEXT conference to send the message that cloud is wasteful. HPE campaigned against a UK Public Sector “Cloud First” policy.

Cloud First or Cloud Not First

The anti-cloud first messaging sounded a bit funny and hypocritical when both companies have a foot in public clouds, advocating many of their customers in the clouds. So what gives?

That A16Z report

For a numbers of years, many fear criticizing the public cloud services openly. For me, there are the 3 C bombs in public clouds.

  • Costs
  • Complexity
  • Control (lack of it)

Yeah, we would hear of a few mini heart attacks here and there about clouds overcharging customers, and security fallouts. But vendors then who were looking up to the big 3 public clouds as deities, rarely chastise them for the errors. Until recently.

The Cost of Cloud, a Trillion Dollar Paradox” released by revered VC firm Andreessen Horowitz in May 2021 opened up the vocals of several vendors who are now emboldened to make stronger comments about the shortcomings of public cloud services. The report has made it evident that public cloud services are not panacea of all IT woes.

The report has made it evident that public cloud services are not panacea of all IT woes. And looking at the trends, this will only get louder.

Use ours first. We are better

It is pretty obvious that both Nutanix™ and HPE have bigger stakes outside the public cloud IaaS (infrastructure-as-a-service) offerings. It is also pretty obvious that both are not the biggest players in this cloud-first economy. Given their weights in the respective markets, they are leveraging their positions to swing the mindsets to their turf where they can win.

“Use our technology and services. We are better, even though we are also in the public clouds.”

Not a zero sum game

But IT services and IT technologies are not a zero sum game. Both on-premises IT services and complementary public cloud services can co-exist. Both can leverage on each other’s strengths and support each other’s weaknesses, if you know how to blend and assimilate the best of both worlds. Hybrid cloud is the new black.

Gartner Hype Cycle

The IT pendulum swings. Technology hype goes fever pitch. Everyone thinks there is a cure for cancer. Reality sets in. They realize that they were wrong (not completely) or right (not completely). Life goes on. The Gartner® Hype Cycle explains this very well.

The cloud is OK

There are many merits having IT services provisioned in the cloud. Agility, pay-per-use, OPEX, burst traffic, seemingly unlimited resources and so. You can read more about it at Benefits of Cloud Computing: The pros and cons. Even AWS agrees to Three things every business needs from hybrid cloud, perhaps to the chagrin of these naysayers.

I opined that there is no single solution for everything. There is no Best Storage Technology Ever (a snarky post). And so, I believe there is nothing wrong of Nutanix™ and HPE, and maybe others, being hypocritical of their cloud and non-cloud technology offerings. These companies are adjusting and adapting to the changing landscapes of the IT environments, but it is best not to confuse the customers what tactics, strategy and vision are. Inconsistencies in messaging diminishes trust.

 

 

What the heck is Storage Modernization?

We often hear the word “modernization” thrown around these days. The push is to get the end user to refresh their infrastructure, and the storage infrastructure market is rife with modernization word. Is your storage ripe for “modernization“?

Many possibilities to modernize storage

To modernize, it has to be relative to legacy storage hardware, and the operating environment that came with it. But if the so-called “legacy” still does the job, should you modernize?

Big Data is right

When the word “Big Data” came into prominence a while back, it stirred the IT industry into a frenzy. At one point, Apache Hadoop became the poster elephant (pun intended) for this exciting new segment. So many Vs came out, but I settled with 4 Vs as the framework of my IT conversations. The 4Vs we often hear are:

  • Volume
  • Velocity
  • Variety
  • Veracity

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The future of Fibre Channel in the Cloud Era

The world has pretty much settled that hybrid cloud is the way to go for IT infrastructure services today. Straddled between the enterprise data center and the infrastructure-as-a-service in public cloud offerings, hybrid clouds define the storage ecosystems and architecture of choice.

A recent Blocks & Files article, “Broadcom server-storage connectivity sales down but recovery coming” caught my attention. One segment mentioned that the server-storage connectivity sales was down 9% leading me to think “Is this a blip or is it a signal that Fibre Channel, the venerable SAN (storage area network) protocol is on the wane?

Fibre Channel Sign

Thus, I am pondering the position of Fibre Channel SANs in the cloud era. Where does it stand now and in the near future? Continue reading

Data Sovereignty – A boon or a bane?

Data across borders – Data Sovereignty

I really did not want to write Data Sovereignty in the way I have written it now. I wanted to write it in a happy manner, but as recent circumstances appeared, the outlook began to dim. I apologize if my commentary is bleak.

Last week started very well. I was preparing for the iXsystems™ + Nextcloud webinar on Wednesday, August 25th 2021. After talking to the wonderful folks at Nextcloud (Thanks Markus, Uwe and Maxime!), the central theme of the webinar was on Data Sovereignty and Data Control. The notion of GDPR (General Data Protection Regulation) has already  permeated into EU (European Union) entities, organizations and individuals alike, and other sovereign states around the world are following suit. Prominent ones on my radar in the last 2 years were the California Consumer Privacy Act (CCPA) and Vietnam Personal Data Protection Act 2020.

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What If – The other side of Storage FUDs

Streaming on Disney+ now is Marvel Studios’ What If…? animated TV series. In the first episode, Peggy Carter, instead of Steve Rogers, took the super soldier serum and became the first Avenger. The TV series explores alternatives and possibilities of what we may have considered as precept and the order of things.

As storage practitioners, we are often faced with certain “dogmatic” arguments which were often a mix of measured actuality and marketing magic – aka FUD (fear, uncertainty, doubt). Time and again, we are thrown a curve ball, like “Oh, your competitor can do this. Can you?” Suddenly you are feeling pinned to a corner, and the pressure to defend your turf rises. You fumbled; You have no answer; Game over!

I experienced these hearty objections many times over. The best experience was one particular meeting I had during my early days with NetApp® in 2000. I was only 1-2 months with the company, still wet between the ears with the technology. I was pitching the SnapMirror® to Ericsson Malaysia when the Scandinavian manager said, “I think you are lying!“. I was lost without a response. I fumbled spectacularly although I couldn’t remember if we won or lost that opportunity.

Here are a few I often encountered. Let’s play the game of What If …?

What If …?

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SSOT of Files

[ This is part two of “Where are your files living now?”. You can read Part One here ]

Data locality, Data mobility“. It was a term I like to use a lot when describing about data consolidation, leading to my mention about files and folders, and where they live in my previous blog. The thinking of where the files and folders are now as in everywhere as they can be in a plethora of premises stretches the premise of SSOT (Single Source of Truth). And this expatriation of files with minimal checks and balances disturbs me.

A year ago, just before I joined iXsystems, I was given Google® embargoed news, probably a week before they announced BigQuery Omni. Then I was interviewed by Enterprise IT News, a local Malaysian technology news portal to provide an opinion quote. This was what I quoted:

“’The data warehouse in the cloud’ managed services of Big Query is underpinned by Google® Anthos, its hybrid cloud infra and service management platform based on GKE (Google® Kubernetes Engine). The containerised applications, both on-prem and in the multi-clouds, would allow Anthos to secure and orchestrate infra, services and policy management under one roof.”

I further quoted ” The data repositories remain in each cloud is good to address data sovereignty, data security concerns but it did not mention how it addresses “single source of truth” across multi-clouds.

Single Source of Truth – regardless of repositories

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Enterprise Storage is not just a Label

I have many anecdotes around the topic of Enterprise Storage, but the conversations in the past 2 weeks made it important for me to share this.

Enterprise Storage is …

Amusing, painful, angry

I get riled up whenever people do not want to be educated about Enterprise Storage. Here are a few that happened in the last 2 weeks.

[ Story #1 ]

A guy was building his own storage for cryptocurrency. He was informed by his supplier that the RAID card was enterprise, and he could get the best performance using “Enterprise” RAID-0.

  • Well, “Enterprise” RAID-0 volume crashed, and he lost all data. Painfully, he said he lost a hefty sum financially

[ Story #2 ]

A media company complained about the reliability of previous storage vendor. The GM was shopping around and was told that there are “Enterprise” SATA drives and the reliability is as good, if not better than SAS drives.

  • The company wanted a fully reliable Enterprise Storage system with 99.999% availability, and yet the SATA interface was not meant to build a more highly reliable enterprise storage. The GM insisted to use “Enterprise” SATA drives for his “enterprise” storage system instead of SAS.  

[ Story #3 ]

An IT admin of a manufacturing company claimed that they had an “Enterprise Storage” system for a few years, and could not figure out why his hard disk drives would die every 12-15 months.

  • He figured out that the drives supplied by his vendor were consumer SATA drives, even though he was told it was an “Enterprise Storage” system when he bought the system.

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